Emily Baker | Creative Lead + Art Direction
IMG_3787.jpeg

The Home Depot Portfolio

The Home Depot National Campaigns: Art Direction Lead & Stylist (2018–2023)

Retained exclusively as the sole creative lead for all national home decor, furnishing, and seasonal holiday campaign productions across a continuous five-year tenure. Discovered by the corporate brand via executive agency representation, served as the singular creative authority managing visual asset continuity for the company's highest-grossing marketing initiatives. Facilitated months of critical cross-functional pre-production strategy and vision deck planning, directing set environments, material swatches, and spatial aesthetics leading up to nationwide location shoots. Managed the full life-cycle execution of large-scale national print catalogs, multi-channel digital campaigns, and large-format in-store marketing environments distributed across thousands of brick-and-mortar retail locations.